Social Media Marketing Manager - Auto

NVIDIA Felton, CA 2019-07-11

Social M edia and Influencer Marketing Manager, Autonomous Machines

We are seeking a bold and highly creative Marketing Manager to drive social and influencer strategy for NVIDIA's Autonomous Machines Group.

In this role, you will work within the global marketing team to identify, build, and execute social and influencer strategies that drives activations and sales of the NVIDIA Jetson and NVIDIA Isaac Robotics Platforms. This role will be responsible for engaging and fostering relationships with key audiences through social media and community involvement. You will integrate social media into all our forms of outreach, from events to digital media to direct marketing to community forums. Targeted audiences will range from hobbyists, to start-ups, to developers to higher-education professionals and researchers. This role will work cross- organizationally with internal teams to grow earned media awareness and to increase user sentiment of our products and offerings. You will use digital research and social monitoring to grow our Influencer group and foster its growth by managing key engagement activities. Another important responsibility of this role will also be to track the success of our social programs to continuously improve our campaigns. Knowledge of social media tools and social platforms is a must. This role is global and will also include working with regional teams to amplify messaging locally through NVIDIA and Partner channels.

The Autonomous Machines market includes verticals in Industrial IoT, Robotics (ex. service robots, last mile delivery drones), AI for smart cities, AI in agriculture, construction and more. Come help us build engaging campaigns in this exciting, burgeoning market.

What we need to see from you:

  • 3-5 years’ experience managing social media channels and experience as a creative lead on an innovative social marketing program
  • Deep understanding of digital media tools used for social content
  • Excellent written and verbal communication skills with attention to detail
  • Influencer Marketing experience with demonstrated ability on how to grow a community. Knowledge of how Influencer marketing success is tracked.
  • Previous marketing experience in IoT or embedded systems a plus
  • Experience leading programs and projects across cross-functional organizations that includes Product, Creative, Web and Comms Teams
  • Marketing degree with an MBA preferred
  • Developer Marketing experience preferred
  • Community marketing experience a huge plus

Ways to stand out from the crowd:

  • Real passion for social media programs
  • Have you worked with developers and do you understand the marketing skills needed for this audience?
  • Possess the ability to craft, continually innovate, think strategically and orchestrate many moving parts with short time lines
  • Do you have a natural inclination to measure the effectiveness of marketing activities and possess strong project management skills?
  • Love working in a fast, highly flexible environment
  • Deep knowledge of the Developer Community or SBC Hobbyists/Makers
  • Familiarity with embedded systems

NVIDIA is committed to fostering a diverse work environment and proud to be an equal opportunity employer. As we highly value diversity in our current and future employees, we do not discriminate (including in our hiring and promotion practices) on the basis of race, religion, color, national origin, gender, gender expression , sexual orientation, age, marital status, veteran status, disability status or any other characteristic protected by law.

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