Segment Management Senior Analyst

UPS Atlanta, GA 2019-04-21

UPS is seeking a dynamic Segment Management Senior Analyst to participate in market analysis, market research, and product/program management to assist in the development and execution of segment marketing strategies. He/She is responsible for supporting a particular customer segment by gathering information and performing analyses used to assess the performance of UPS’s products, services, customer segments, and value propositions. This position may supervise specialists and administrative staff. If this sounds like your ideal career opportunity, we want to hear from you!

Responsibilities and Duties

  • Builds and runs queries to collect customer behavior and demographic information that identifies trends within targeted customer segments
  • Performs data analyses to convert raw data into relevant metrics to establish and document product/segment performance (e.g., package volume and revenue impact, breakeven point, rate of return, etc.)
  • Reviews feedback from the field marketing and customer surveys to identify customer needs
  • Identifies customer trends through market research to determine potential impact and success of proposed strategies
  • Reviews annual situation assessment (i.e., SWOT [strengths, weaknesses, opportunities, and threats] analysis) to understand past performance of products and services
  • Researches internal and external customer data to understand factors driving product performance and results
  • Gathers, compiles and analyzes relevant research data for inclusion in presentations to stakeholders
  • Creates PowerPoint slides and narratives to be used in formal presentations to key stakeholders
  • Works with cross functional groups (e.g., marketing, communications, customer technology, etc.) to define strategic opportunities and/or program components, assess market size, and build marketing and communications plans
  • Participates in cross functional working sessions as both sponsor and subject matter expert to assist in writing business requirements for new products and marketing programs
  • Determines employees’ training needs to produce continuous development plans
  • Provides on-going feedback and support to improve performance

Knowledge and Skills

  • Analytical and detail oriented
  • Solid research skills
  • Excellent communication and relationship skills
  • Strong Microsoft Office skills

UPS is an equal opportunity employer. UPS does not discriminate on the basis of race/color/religion/sex/national origin/veteran/disability/age/sexual orientation/gender identity or any other characteristic protected by law